New Verizon partnership promises customer support and community involvement

By Raven Boone, The News Reporter

Verizon Wireless has become the latest in the franchise to partner with Victra, an independently owned authorized retailer of Verizon products and services. The company’s primary focus will be customer service and consumer satisfaction.

The partnership was unveiled during a Columbus Chamber of Commerce and Tourism ribbon cutting ceremony Thursday. “There could have been a chance that we lost this locally, and that would have been terrible for the service and the customers,” said Chamber President Jennifer Holcomb.

Manager Jason Barnes and Assistant Manager Whitney Hannah cut the ribbon at Victra Verizon Wireless Thursday during a Columbus Chamber of Commerce and Tourism ribbon cutting. Also pictured, from left, are Chamber Chair Jamille Gore, Chamber President Jennifer Holcomb, County Commissioner Jerome McMillian, Whiteville City Manager Darren Currie and Whiteville Mayor Terry Mann.

Manager Jason Barnes and Assistant Manager Whitney Hannah cut the ribbon at Victra Verizon Wireless Thursday during a Columbus Chamber of Commerce and Tourism ribbon cutting. Also pictured, from left, are Chamber Chair Jamille Gore, Chamber President Jennifer Holcomb, County Commissioner Jerome McMillian, Whiteville City Manager Darren Currie and Whiteville Mayor Terry Mann.

“Victra coming here is a positive step for the community.” The change reflects Verizon’s commitment to connect with consumers on a more personal level, company officials said. Victra is a North Carolina based Verizon affiliate that operates out of Raleigh.

The company has over 1,000 store locations in 46 states and works to pair customers with products in a “caring, fun and trustworthy manner.” Guided by core values of integrity, collaboration, innovation, performance, and celebration, Victra prides itself on being a company of human connections.

“We’re the largest Verizon retailer around,” said manger Jason Barnes. “Our motto is ‘connecting technology to life’ so what that means is we try to provide our customers with the best products and the best service,” he added.

Victra is also a proponent of community involvement and supports local initiatives that serve the communities in which their stores are located.

Current Verizon users can expect business to go on as usual, company representatives stressed. “Think of us as the middleman, or your local ‘Mom and Pop’ shop,” explained assistant manager Whitney Hannah.